sw7academy

sw7academy World-class coaching for everyday athletes. Join thousands training smarter with SW7.

Strong in the gym but it’s not transferring to the pitch?Make sure these are in your programme. Want to take the guess w...
25/09/2026

Strong in the gym but it’s not transferring to the pitch?

Make sure these are in your programme.

Want to take the guess work out?

We programme specifically for strength, power and speed development. Comment “RP” below and we’ll get you on the programme

22/09/2026

This is your craft. Hone it. Own it.

18/09/2026

This is what my typical game-day primer looked like during my playing career.

The full session goes live on our YouTube channel tomorrow.

You’ll also find game-day primers and game-replacement sessions inside the SW7 app, giving you the structure to train effectively throughout the rugby season.

Comment RP and we’ll send you everything you need to join our Rugby Performance Programme today.

Our annual offer is still running. When you sign up for 12 months, you only pay for 9! Don’t miss out - comment ANNUAL below ⬇️

Comment “YOUTH” below and we’ll send you everything you need to get them started. We’re passionate about giving aspiring...
16/09/2026

Comment “YOUTH” below and we’ll send you everything you need to get them started.

We’re passionate about giving aspiring young athletes the foundations they need to develop with confidence, both in sport and beyond.

That’s why we’ve priced this programme at just £9.99 per month, making high quality, structured athletic development accessible to as many young athletes as possible.

From ages 10–17, your child will be supported through progressive, periodised training cycles designed to meet them where they are and develop them through our system.

Drop any questions you have below👊

Comment RP and we’ll send you everything you need to get started today. For a limited time only, when you sign up for 12...
16/09/2026

Comment RP and we’ll send you everything you need to get started today.

For a limited time only, when you sign up for 12 months, you only pay for 9. To claim this offer comment ANNUAL below ⬇️

15/09/2026

Strength training is one of the most important things you can do to protect your health as you age.

But starting can feel intimidating, especially if you’re new to lifting or haven’t picked up a weight in years. Many programmes online are built for younger people chasing heavy lifts, high volume and personal bests.

Built For Life is different.

It’s designed for adults over 30 who want to:

• Build and maintain strength
• Improve mobility
• protect their long-term health
• Keep doing the things they love with confidence
• Train effectively without spending hours in the gym

That doesn’t mean everyone over 30 needs to change how they train. You might be 35, training five times a week and thriving - and that’s brilliant. But as we age, we should all be prioritising strength and mobility.

We’re often asked, “Do you have a programme for people in their 50s?”

Yes. Built For Life.

In fact, we have members in their 60s and 70s following the programme.

Three focused, 45-minute sessions each week - built to help you stay strong, capable and independent for decades to come.

Comment BFL below and we’ll send you the details.

14/09/2026

BFL stands for Built For Life - our training programme for busy adults aged 30+.

It includes three 45-minute, full-body sessions each week, designed to help members build strength, improve mobility and stay fit for life without spending hours in the gym.

BFL is for busy adults aged 30+ who want to build strength, move better and stay fit for life, without spending hours in the gym.

It’s especially suited to people balancing work, family and other commitments, with three efficient 45-minute sessions per week plus an optional aerobic session.

To learn more, comment BFL below ⬇️

Charlie is a brilliant example of what focused, individualised coaching can achieve throughout the rugby season.Working ...
13/09/2026

Charlie is a brilliant example of what focused, individualised coaching can achieve throughout the rugby season.

Working closely with Coach Ed through our Signature Programme, Charlie continued developing his strength, power and performance while managing the demands of training and match day.

Earlier this year, that journey reached another milestone: being selected to start for the Scarlets and scoring his first try.

A huge achievement and a testament to Charlie’s consistency, hard work and trust in the process.

If you’re a rugby player looking for results like Charlie’s, comment SIGNATURE below and one of our coaches will be in touch.

Address

Cardiff
CF10 1JA

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