The Bike Factory

Competition Time!

The greatest show on two wheels starts today, Le Tour 2026 gets under way around the streets of Barcelona, followed by 3 exciting weeks of racing around France.

To celebrate we are running a competition, simply tell us who you think will win the Yellow Jersey, one lucky winner will receive a £100 store voucher.

Please post your answer in the comments, you also have to like our page to qualify.

One lucky winner will be picked at random July 27th.

Good Luck and enjoy the racing 🚵‍♂️🚴🏻🇫🇷🟨

We are hiring, please find job details below, we look forward to hearing from you.

Sales FT & PT - BikeBiz Title: SALES FULL AND PART TIME 3DAYS PER WEEK - BikeBiz

🤘 Rally just got metal.

Meet the Specialized Levo R Comp Alloy - the fastest, funnest e-MTB in the world, now available with an alloy frame to make it more accessible to more riders.

The Comp Alloy model keeps all the same things we love about the Levo R:
- Full-power SuperNatural performance with the Turbo 3.1 system (up to 810 W / 105 Nm)
- A trimmed-down 140/130 mm chassis with Rally-tuned geometry
- Dedicated 29-inch wheels
- M5 Aluminum and SWAT Storage
- Modular battery options delivering up to 4.75 hours of ride-anywhere range

Interested in getting your very own Rally bike? Get in touch.

What a week! With the glorious weather we've been having recently, where has your bike taken you? ⛰️

The sun is out, the trails are finally drying out, and the days are getting longer. If you have little ones, now's the time to plan for a year filled with adventures, and the all-new Kimu might be the perfect ticket to getting out together.

The Kimu range is thoughtfully designed to support riders from the earliest stages on a bike through the development of a passion they will never forget. Kimu is built around three pillars: confidence-inspiring riding, purpose-built design and durability that lasts.

Kimu 16: Learning (ages 3-6 years) - Adaptable from a balance bike to a pedal bike, with an additional longer seatpost to fit as they grow.

Kimu 20, 24 & 27: Development (ages 5-8, 8-10 & 10-12 years) - Offered in different wheel sizes and frame sizes to suit growing kids. Various spec levels focus on lightness and simplicity, or trail-ready performance with components like suspension forks and dropper seatposts.

If you're interested in finding out more about the Kimu range, get in touch - we should have bikes on the way to us very soon!

Thinking of visiting us, have you just picked up a new ride from us, or are you a seasoned local rider looking for some inspiration now that the weather is turning?

Check out our guide to local routes and clubs. We've gathered everything you need to know about where to ride, and who to ride with, in the Chester area.

❓️Locals, what's your favourite route? We're always open to suggestions, so let us know in the comments!

Local Rides & Clubs This guide points you to the best local routes and trail centres, from accessible woodland loops to advanced mountain bike terrain, with links and key info to help you plan your next ride. You’ll also find a selection of friendly local cycling groups, ranging from relaxed social road clubs and beg...

Not sure what to get this Mother’s Day? Let her choose with a Bike Factory gift voucher. Perfect for bikes, kit, accessories or that secret upgrade she’s been dreaming about. 🚴‍♀️💐

https://www.thebikefactory.co.uk/shop/extras/sub/n-a/gift-voucher-112716/option/