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Coach Kieren, Village Gym, Swindon (2026)

12/10/2026

DAY 10 - 10 THINGS I HAVE LEARNT ABOUT HYROX ⬇️

For Day 10 of building Elite Development, here are 10 things I have learned about the sport I love and coach on the daily, that are in my opinion, essential to know before you delve into your races… beginner, or experienced 🙂‍↔️

ACCESSIBLE TO ALL - this sport is growing rapidly for a reason, because of how inclusive it is.

ONE SIZE DOES NOT FIT ALL - my technique won’t be good for you all the time, yours won’t be good for me. The elites all have different techniques… bare that in mind next time someone’s tutorial video says YOU MUST do a station that way 👀

RESPECT THE RACE - don’t wing it. Have a plan. Train for it. Do the running. Trust the process.

MIMIC YOUR CONDITIONS - race with the right weights (or heavier). Practise running on compromised (fatigued) legs. Mimic the conditions you’ll play under.

ENJOY RACE DAY - as nervous as you might be, remember to enjoy your time in the spotlight, under the lights, and on that platform you deserve to showcase your ability.

‘MY SLEDS ARE HARD’ - they’ll always be hard. Get strong. Practise heavier sleds. You can’t control the conditions on race day, but we can put in work to put you in the best possible position.

RACE ABROAD - city break and a HYROX? OH GO ON THEN ☀️

AESTHETICS CAN GO HAND IN HAND - my best physique has been achieved through HYROX, combined with strength training, running also. Sometimes, your dream body lies in a different approach 👀

COMMUNITY - the feel of community in this sport is second to none. Nothing like it in sport right now. It’s thriving for many reasons - this is a huge one.

THIS SPORT IS CONTAGIOUS - get ready to be hooked after the first race… it’s all uphill from here 😉

If you’re looking to delve into HYROX for the first time, or need a different set of eyes to review your HYROX progression so far, DM me ‘HYROX’ and let’s get you moving and grooving 🫶

Your Coach,
Kieren

11/10/2026

DAY 9 - SIM DAY W/ THE TEAM 🙂‍↔️

Officially under the 3 week mark until me, Emily and the team step onto the dance floor… some for the first time ever, some looking to their previous performances and are in prime shape to not only hit their PB and smash it, but seriously make a stand in their age categories 👀

For me and - another two mins shaved off our time as a double, ready for our first official race as a double. Super excited for us to put our foot down in Birmingham, seeing as we have a LOT planned for the remainder of the 26/27 season 🙂‍↔️ nowhere near done yet.

As for my team - as always, doing me so proud. Sharon’s first time in any form of HYROX race and sim led to a sub 90 mins by .bl 🫡

Assistant Gaffer also took Steve to a Sub 90 today. Steve’s seeing progress not just in his 5km right now, but through his HYROX times. Confidence is creeping up, and dialling in all towards his first ever solo in London this December.

Massive thank you to Jack for always hosting us, being the best support and encouragement for the team. Always one of us, always look forward to coming back 🫶

Big things are happening in this team. Our team. We want you to join us. Elite Development is growing day by day, week by week & we are going from strength to strength - developing athletes & people through the power of performance and community.

Stay tuned for what comes next… but the movement we are building, let’s just say your time to come onboard is coming 👀

Your Coach,
Kieren

09/10/2026

DAY 7 TEAM SHOWCASE - Omar 😎

Omar is a powerlifter - at least that’s the style of training he loves. One of the best things to be able to do as a coach is provide the knowledge and know-how to get the best out of my team.

The important thing to remember as coaches is one size doesn’t fit all. One technique or placement or position isn’t going to be suited to every individual… but to identify those things, and therefore improve performance is vital to us as coaches - to implement with our clients.

Omar is flying early doors already - hitting some big numbers and on course for lifetime PBs before 2026 is over 👀 here’s a snippet into his journey, so you can start to see the process towards the PBs, not just the result itself 🫡

This is just one example of what’s going on in Elite Development. Developing athletes and people, every single day.

People. Performance. Community.

Elite Development.

Your Coach,
Kieren

05/10/2026

DEVELOPING ME 🤝

Day 3 into building my brand, and it’s safe to say that whilst the business side of a brand is all fun & games - I have also been developing another key part… me. The founder. The face that runs the place.

I came out of my ultra marathon this year, really disappointed in myself. I was struggling to find any confidence in my body, whether that’s physique, performance or anything. My self doubt was through the roof, my ADHD was popping like no tomorrow and in general, I was really struggling.

I made a promise however, that I would get fitter, faster, stronger and better.

I was 90kg after Race to the Stones. I felt weak. I felt slow. I doubted my ability.

Fast forward to today - I’m 86kg, fast again, strongest I’ve been in my lifetime & we’ve only just started.

I’m on the way to building the biggest performance coaching brand in the country, but alongside that, I’m developing the best version of Kieren along the way.

Kieren 2.0. He’s here.

Your Coach,
Kieren

04/10/2026

DAY 2 OF BUILDING ELITE DEVELOPMENT ✅

Huge day in the office today… but a day that truly showcases what happens inside Elite Development to a tee.

Early morning plod squad with the gang - easy paced, zero egos, conversational, kicking off the day with a positive start. More the merrier 🫡

Double HYROX class followed up by a HYROX technique & mindset workshop. Was buzzing to be joined by Dom, who helped the gang with some row technique, power:speed ratio work, and how to piece together the perfect row.

We’ve got Birmingham coming up in October, so having my team and my athletes firing on all cylinders physically and mentally is always a priority as we’re now dialling in 👀

It’s more than just the technique… but also the mindset. Finding what works for each individual athlete, applying knowledge and experience and then getting the team to demo and put it into practise. This is the most fulfilling job in the world, eh?

Day 2 bought something special today. It displayed the key words of the ethos behind Elite Development…

People. Performance. Community.

Your Coach,
Kieren

01/10/2026

SEPTEMBER WAS INSANE 💨

What a month, what a team, what a month of learning and discovery.

September really decided to give me every wave of emotion under the sun… but the snippets you’re going to see showcase just how special September was.

Happy Race Month to those who celebrate 😉

Kieren has biceps again? Okay. That’ll do.

Physique maxxing 🙂‍↔️

Elite Development. My team. My brand.

The questionable dates from the assistant gaffer 🥴

MEDAL MADNESS WITH THE TEAM 🤝

What an event. Run X Summit was eye opening in every possible way. The best week for my growth, personally and professionally 🫡

An honour to run alongside the Viking Hugo Hugemark 😎

Before the half commenced, ONE TEAM 🫶

Champ champs are walking here 🥇

Learning from the world’s best 🤓

An incredible week networking with Australia and Scotland’s finest 😎

Gunter Lange has my heart.

Maybe this is why I’m growing biceps again… 👀

Oh shock he’s found good lighting again

Run X about to take the fitness world by storm 🏃‍♂️

Leaning Tower of Pisa mode activated with our first sim 🫶

The club legend showcasing her progress alongside me 🫡

29/09/2026

WHAT LIES AHEAD?

I started this journey wanting to have an impact…  Elite Development was built to change lives.
It was built to change the game.
It was built for the people who have been told no.
It was built for those who haven’t been given the platform they deserve.
It was built for people who want to fulfill their true potential.  So many times in my life, I was told no.
So many times in my life, I have been held back. So many times in my life, I have had to make my own platform in my fitness journey.  Now?  I help you get to that platform.
I help you create that platform.
I help you understand that your true potential is well beyond your initial dreams.
I help you go from Point A right now, to Point B… except Point B isn’t a set destination.
I help you change your life.

HYROX, running, strength, sport, performance. This is the place.  Elite Development is more than a brand. It’s more than Coach Kieren now.
Elite Development is a movement.
Elite Development is a platform for the people.  People. Performance. Community.
 Elite Development.

27/09/2026

SWINDON HALF MARATHON SMASHED AS A TEAM 🌟

What a team & what a day! Straight out of Italy, into a big pacing job for .bl in her first ever half marathon 👀 she wanted Sub 2 and it’s safe to say, a cheeky 1:55 went down 🙂‍↔️

Not to mention it was also a first ever half marathon for both Emma & Millie, who I couldn’t be prouder for getting over that finish line today. The assistant gaffer got the ladies over that line - rumoured has it even with a burpee too 👀 Carlos Costa

Massive shout outs to Steve, Emily & Luca who were at hand for us in filming, supporting, feeding and getting the team round.

When I say we’re one team… we’re ONE TEAM 🫶

What a day at the office. I couldn’t be prouder of my people

Until next time…

Your Coach,
Kieren

Coach Kieren

12/10/2026

11/10/2026

09/10/2026

05/10/2026

04/10/2026

01/10/2026

29/09/2026

27/09/2026

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